With the nation gradually returning to lockdown mode, filmmakers are moving towards OTT launches as soon as again. While Salman Khan’s Radhe is set for a hybrid release with TELEVISION channels and pay-per-view services, Farhan Akhtar’s Toofaan is set to launch on Amazon Prime Video. According to reports, now Akshay Kumar’s Bell Bottom is likewise choosing an OTT release.
A Pinkvilla report stated that the makers have actually currently begun discussions for a direct to digital best and anticipate an offer of approximately Rs 150 crore. The source informed the website that the Bell Bottom group remains in talks with Amazon Prime Video in addition to Disney+ Hotstar. Bell Bottom produced by Jackky Bhagnani, Vashu Bhagnani, and Nikkhil Advani, was set for a theatrical release on May 28, 2021.
” The makers were all set for a theatrical release on May 28, however in existing times, it’s not likely for any movie to get here in the movie theater halls a minimum of till the month of July. The cases are on the increase every day and are revealing no indications of decreasing. After several rounds of internal conversations, the Bell Bottom group has actually started a discussion with the digital giant, Disney+ Hotstar for a digital best,” the source stated.
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The report likewise exposed that the movie’s digital rights were currently offered to Amazon, and now the makers are thinking about Prime and Hotstar for a special digital best. “While Amazon has actually made a deal of around Rs 125 crore plus to the movie, the makers are anticipating something in the area of Rs 150 crore. They have actually now gone to Disney+ Hotstar and the last rounds of conversations are going on at the minute,” the source included.
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If these reports end up being real, Bell Bottom will be Akshay Kumar’s 2nd movie to get a direct OTT release after Laxmii The horror-comedy was supposedly gone for a digital best with a blanket worth of Rs 140 crore approx. The movie stopped working to impress the audiences and critics alike.